Company profile — published by this company’s owner
BOLD Brothers Roofing & Exteriors: Roofing and Siding for Waukesha County Homeowners
A lesser-known, higher-end full-exterior contractor working from Butler, Wisconsin, at the eastern edge of Waukesha County — with a team that came out of REXX Roofing, a Butler contractor known for full restoration work.
A locally published homeowner resource for Waukesha County — published by the owner of BOLD Brothers Roofing & Exteriors, one of the companies featured here.

Illustrative photograph. This is not a completed BOLD Brothers project. Verified BOLD project photography will appear in project stories once available.
Overview
BOLD Brothers Roofing & Exteriors is the public name of BoldServices LLC, a residential exterior contractor based at 5139 N 124th Street, Butler, Wisconsin 53007. Butler sits immediately east of Waukesha County, which puts BOLD’s base within a short drive of Brookfield, New Berlin, Menomonee Falls, Pewaukee and the city of Waukesha itself. The company’s own website is boldroofext.com, and it is the authoritative source for anything the company publishes about itself.
BOLD is not the biggest name in this county, and it does not try to be. It is a full-exterior contractor built around higher-end work: whole-house restoration where the roof, the walls, the flashings and the trim are treated as one assembly rather than four separate sales. Homeowners who want the cheapest tear-off on the street are generally better served elsewhere, and BOLD will say so.
Two things about the company are worth stating plainly, because homeowners are right to ask and because a lot of contractor marketing blurs them:
- The company is newer than the experience behind it. Company-supplied background: BOLD’s team originated at REXX Roofing, a Butler contractor known for higher-end full exterior restoration projects, and BOLD was formed to carry that kind of work forward under its own name. That experience belongs to the people who did it. It does not transfer REXX’s founding date, operating history, review record or certifications to BOLD, and this page never presents it as if it did.
- BOLD’s record is its own. Anything attributed to BOLD here is either supplied by the company or drawn from its own website, and this page claims no awards, rankings, review scores or third-party endorsements for it.
That is a narrower claim than most contractor pages make. It is also the only honest one, and it is the standard this publication applies to every company it lists — including the one that owns it.
Services
The services listed below reflect current company information. Where a detail has not been confirmed, this page says so rather than filling the gap.
Roofing
- Residential roof replacement, including full tear-off to the deck.
- Roof repair and leak investigation, including flashing and penetration detail work.
- Storm and wind damage assessment, and documentation homeowners can use with an insurer.
- Decking assessment and replacement of damaged sheathing found at tear-off.
- Ventilation review as part of a replacement scope.
Siding and exteriors
- Siding replacement, including removal of existing cladding.
- Weather barrier, flashing and trim work as part of a re-clad.
- Soffit, fascia and related exterior components.
For the specific manufacturers and product lines currently offered, and for any service not listed above, check boldroofext.com or ask directly in an estimate request. This page will not list product certifications or manufacturer credentials until they are supplied and documented.
Service area
Waukesha County and nearby southeastern Wisconsin communities, worked from a Butler, Wisconsin base at the eastern edge of the county Geographic references on this website are limited to communities where coverage is confirmed. If your municipality is not named, ask — coverage questions are answered directly rather than assumed here.
Owner and team background
BOLD is owner-operated. The owner also publishes this guide, which is why the disclosure appears at the top of every page where BOLD is discussed. Per the company, the team came out of REXX Roofing in Butler — a contractor whose reputation was built on higher-end, full exterior restoration rather than volume roof swaps — and BOLD was formed to do that work directly under its own name rather than broker it out. The company is newer than the trade experience behind it, and those two facts stay separate throughout this website.
Detailed biographies, tenure figures and certification claims are deliberately absent until they can be stated exactly. See About this publication for who writes here and how each author is related to BOLD.
How the estimate and replacement process works
- Request. You send your city or ZIP code, the project type and a short description through the estimate request form. It goes to BOLD and nowhere else.
- Inspection. Someone looks at the actual roof or walls — the covering, the flashings, penetrations, ventilation, and the areas most likely to hide damage.
- Written scope. You receive a scope that names products and states what is included, what is excluded, and how decking or sheathing conditions are handled if they are found. The items to check are the ones in the estimate comparison guide — the same list you should hold every bid to.
- Scheduling. A working window, a point of contact, and a plan for protecting the property, with weather understood as the variable it is.
- Installation. Tear-off, substrate inspection, documented change orders where conditions require them, then the new assembly.
- Completion. Cleanup, walkthrough, and the paperwork worth keeping: contract, product information, warranty documents and any change orders with their photographs.
Products and warranties
Product options follow current company information; asphalt shingle systems and common residential siding materials are the core of the work. Specific manufacturer warranty terms and BOLD’s workmanship terms are not reproduced on this page, because publishing terms that have not been supplied in writing would be worse than publishing nothing. Ask for both documents as part of your estimate — the questions to ask are in the warranty guide, and they apply to BOLD exactly as they apply to every other company listed here.
Projects
No BOLD project stories are published yet. Project pages will be published only with real photographs, documented scope and materials from completed jobs, and any homeowner quote only with permission and attribution. Nothing illustrative on this site is presented as a finished BOLD project. See project stories.
Testimonials
None are published here. Reviews and customer statements will appear only when supplied with permission and a stated source. This publication does not create testimonials, aggregate ratings, or star markup for any company.
Frequently asked questions
Is BOLD a new company?
BOLD is a newer company. Its team’s experience is older than the company, gained at REXX Roofing in Butler before BOLD was formed. Those are two separate facts, and nothing here treats REXX’s history, reviews or certifications as BOLD’s.
Where is BOLD based?
5139 N 124th Street, Butler, WI 53007. This address is the company's business address. It is not described here as a walk-in office, and no opening hours are published, because that has not been confirmed for public use.
Can I call instead of using the form?
Yes — 855-898-2658.
Does BOLD do both roofing and siding?
Yes. Both are core services, and both can be quoted in one estimate request.
Does BOLD work with insurance claims?
BOLD can assess and document storm damage for a homeowner’s claim. Coverage decisions belong to the insurer, and no contractor should promise an outcome or offer to absorb a deductible.
Is this website independent coverage of BOLD?
No. It is published by BOLD’s owner and says so on every page where the company is discussed. Read the editorial policy for how that relationship is handled.
From the publisher
Request an estimate from BOLD
Send your city or ZIP code, whether the project is roofing, siding or both, and a short description. BOLD will follow up using the contact method you choose. Nothing on this page is a quote until it is in writing for your house.
Your request will be sent to BOLD Brothers Roofing & Exteriors.
Request an Estimate from BOLD